Accessibility is Customer Centric

Do you think you are customer focused? If you are not doing better than legislation in dire need of updating, then you really do not care about the customer. You need to ensure anyone can seamlessly use your digital properties, no matter their situation in life. It’s not only good for your brand, it’s good for people.

Look at this law. It is ancient. When it was created Star Trek had our closest idea to the iPhone. When it was created, you still need to carry around a “case quarter” so you could make a call while on the go. When it was created, the only way to enter into a virtual space was by making sure your telephone squawked at another phone (or something) somewhere else.

We need to do better. Read on.